As you learn more about SEO or search engine optimization, you’ll come across strategies that will help you improve your rankings in the search engines. What you should do for search engine rankings is part of the learning process. Learning what not to do is actually harder to learn. While trying to improve your search engine optimization techniques, you’re bound to make mistakes along the way. It really isn’t any fun, specially if you fall. This article will show you several of the largest mistakes that SEO people make to help you with your own search engine optimization efforts.
Take advantage of the free tools that are available, and Google in particular has all sorts of free tools that you can use. You have probably heard of Google Trends, and that offers some unique data that can be used. you can join Adwords and then take full advantage of their external keyword research application. If by some chance you have never used it, then you are really missing out on a pretty good resource. You could also listen to the seo secrets uncovered audiobook. It has some great tips on search and ranking.
First, think about this – does Google actually track which are doing? There is no evidence that Google keeps a list of things that have happened for your site in terms of your SEO. If you think about it, more than likely this is what is going on. An example of doing something ridiculously stupid would be submitting your website to thousands of directories and spiking your traffic for a small number of days. This will be obvious to Google. This type of spamming will get you labeled or blacklisted. Once you make the spiders mad, especially if you are delisted, it will be hard to rebuild. You need to do every SEO campaign thinking that Google or a close relative is watching you.
Never do excessive amounts of internal linking on your site. It is a good idea to do internal linking – this is where some of your pages link with others on your own website or blog. Don’t overdo it! The reason is that the weight of those links in the Google spider’s algorithm can be hurt by over linking. What will happen is that each link will get less and less traffic due to the sheer volume of internal links on your site. You’d much rather have a few heavily trafficked links than a lot of barely trafficked links.
Trust us on this. A balance must be struck. The exact equilibrium point, once it is discovered, will be verified by the increased traffic going to your site.
Finding success with your SEO campaigns is possible, as long as you do the right things along the way. Avoiding certain decisions will also make you successful. Highly successful internet marketers tell there stories at niche audio galore, make sure you check them out. As you make mistakes, you need to learn from them. On the other hand, learning from the mistakes of others is much more efficient when it comes to success. Make sure you avoid the mistakes we’ve talked about here!