3 Rank-Destroying SEO Mistakes You Could Be Doing

Gary Scales   June 19, 2015   Comments Off on 3 Rank-Destroying SEO Mistakes You Could Be Doing

As you learn more about SEO or search engine optimization, you’ll come across strategies that will help you improve your rankings in the search engines. What you should do for search engine rankings is part of the learning process. Learning what not to do is actually harder to learn. While trying to improve your search engine optimization techniques, you’re bound to make mistakes along the way. It really isn’t any fun, specially if you fall. This article will show you several of the largest mistakes that SEO people make to help you with your own search engine optimization efforts.

SEO Search Engine Optimization, Ranking algorithmTake advantage of the free tools that are available, and Google in particular has all sorts of free tools that you can use. You have probably heard of Google Trends, and that offers some unique data that can be used. you can join Adwords and then take full advantage of their external keyword research application. If by some chance you have never used it, then you are really missing out on a pretty good resource. You could also listen to the seo secrets uncovered audiobook. It has some great tips on search and ranking.

First, think about this – does Google actually track which are doing? There is no evidence that Google keeps a list of things that have happened for your site in terms of your SEO. If you think about it, more than likely this is what is going on. An example of doing something ridiculously stupid would be submitting your website to thousands of directories and spiking your traffic for a small number of days. This will be obvious to Google. This type of spamming will get you labeled or blacklisted. Once you make the spiders mad, especially if you are delisted, it will be hard to rebuild. You need to do every SEO campaign thinking that Google or a close relative is watching you.

Never do excessive amounts of internal linking on your site. It is a good idea to do internal linking – this is where some of your pages link with others on your own website or blog. Don’t overdo it! The reason is that the weight of those links in the Google spider’s algorithm can be hurt by over linking. What will happen is that each link will get less and less traffic due to the sheer volume of internal links on your site. You’d much rather have a few heavily trafficked links than a lot of barely trafficked links.

Trust us on this. A balance must be struck. The exact equilibrium point, once it is discovered, will be verified by the increased traffic going to your site.

Finding success with your SEO campaigns is possible, as long as you do the right things along the way. Avoiding certain decisions will also make you successful. Highly successful internet marketers tell there stories at niche audio galore, make sure you check them out. As you make mistakes, you need to learn from them. On the other hand, learning from the mistakes of others is much more efficient when it comes to success. Make sure you avoid the mistakes we’ve talked about here!

Top Strategies For Selling Your EBook Online

Gary Scales   June 12, 2015   Comments Off on Top Strategies For Selling Your EBook Online

Can you write an eBook? If you can, you can probably make some extra income. You can create this eBook in any number of ways – from PLR reports and articles, hiring someone to write it for you or actually writing it yourself. Obviously writing it yourself is the best way to go because it gives you the most control. After you have successfully created an eBook, you need to figure out ways to get people to buy. To help sell more copies of your product, you can use certain Internet Marketing strategies to help you achieve this goal. To get it sold, we will now show you what you need to do next.

Content MarketingTwitter is a great resource for talking about your ebook. Actually, you should start talking about it before you even publish your book. Create a hash tag for the book and start sending out tweets with quotes from the book. Mention that you’re writing something new; be as creative as you like here. What is important, however, is that you do not spam Twitter. Focus on writing things that are fun, interesting or humorous rather than using a hard sell approach. Aim to get people interested, but don’t oversell your book. If your tweets are popular enough, you can get help from your followers, who may repost your messages and help them circulate. Twitter is very busy, so don’t be afraid to post multiple tweets about your book, though you should vary them a bit. Twitter should definitely be a part of your promotional campaign for your ebook.

Do you already have an online readership through a blog or other type of website? Sometimes you can alert your subscribers to eBooks you are releasing to get them ready for the day of launch. Do everything in your power to build anticipation for your book so that when you officially release it, you will get a high number of sales right away. This list may have new subscribers. By sending out early alerts, you can incentivize them prior to the actual debut of your book. What’s more, if you have a good and supportive online community, they will be far more likely to recommend your eBook to their friends (or even buy and send copies of it out).

It is quite important to make sure that the content of your book is actually worth reading. Both a marketing ploy and a truthful statement in one.

You will not sell anything if what you’re selling is nothing more than rehashed PLR articles that no one cares about. If people write reviews that are unflattering about your eBook, the odds are against you making any more sales on this product. Freebie hunters will avoid your book! This is why you need to make it a quality product. This doesn’t just hurt your current eBook sales. It affect your reputation and therefore anything else that you put in the marketplace. Your content needs to be worth the money people are paying. If it is not, no one will buy from you again.

As you can see, one of the best ways to make money online is with eBooks. All Internet Marketers do this – create and publish every single day.

The key to earning a living with your eBook, however, is to be creative and dedicated in the marketing of that book. You will sell a lot of copies, and make a lot of cash, if you are creative with your promotions, working them every single day.

The Process of Landing Page Optimization

Gary Scales   May 27, 2015   Comments Off on The Process of Landing Page Optimization

Your online marketing can under-perform for many reasons which is why your landing pages have to be in order if you use them. So if you have had a landing page that was not getting the job done right, then you should not ignore that if you’re smart. The two areas that so many web businesses have trouble with concern traffic and conversions. There is generally much more to the optimization story than most people realize. Let’s find out what you need to do in the article below.

Landing Page OptimizationYou can approach your landing page from both copy and design aspects and you should. We think it is far better to be more conservative than the opposite because you can drive people away with too much design work. If your designing just for products such as ebooks you could always use pre-created sales page templates for your projects.

Even if you decide against our recommendations, if you are smart you will still test and see what works. Sometimes you can guess right, but 99% of the time you will guess totally wrong; so test and get metrics.

When you’re writing your copy for the landing page make sure you are focused on the problem/solution aspect of it. You can say something about their issues, and then use short copy and bullet points for what you have to offer. You have seen copy that talks about the problem and then points to one ore more solutions. Your results will be better if you can do this very fast and with impact so people jump to action. You can’t simply make it too long or else the reader may lose interest.

Now let’s talk more about using tracking, and you can use Analytics if you want. For instance, if your bounce rate is high, then you have to find out what is wrong and causing that. Testing and making revisions and testing again is how you optimize your pages. You do not have to use Analytics if you do not want to, and if so then get working on the research.

Landing pages are really not that big of a deal, but you need to learn what to do and how to do it. After reading this, you should have much more confidence about your prospects for your landing pages.

What is so great about these methods is they are universally applicable no matter what market you are in. So put these tips into action right away and see the results for yourself.

Social Media Marketing And Creating A Solid Plan

Gary Scales   May 15, 2015   Comments Off on Social Media Marketing And Creating A Solid Plan

Operating an online business is challenging, since there’s always something new right around the corner.New businesses, new processes, and new brands mean there’s always something to see, and so on make it a challenge to keep up, it can be quite daunting, as well. For example, the newest method in reaching out to customers is through the use of social media, but you have to understand how to approach it to use this method effectively. The following article offers helpful tips to get you can use to make social media work for you.

Social MediaThis lets people that visit your blog share what they see with their list of friends. This will exponentially increase the number of potential visitors to your website, which should in turn increase sales.

Understand the importance of conversation. Take your customers’ willingness to reach out by inviting dialogue and responding to their feedback. Be passionate about learning what their needs are, expectations, and how you can make your company even better.

You could write an article after you get up to one thousand Twitter followers. Thank your followers for showing an interest in your company and make sure they know how much they are appreciated.This kind of article will spread around fast.

Every social network is different and knowing these can help you use each one properly. You may find that one site is best for attracting the target audience that you are seeking which is why social traffic control is important.

While social networking sites generally adopt a very casual tone, maintaining a professional persona is important.

You will not expect positive results right away. It requires lots of time in order to come up with a solid strategy for social media strategy.

Social media profiles are great way to draw in new customers. You can announce events like store openings, openings of new stores or other information that may be of interest to your readers. People must perceive adding you a Facebook friend as an interesting for them.

You should promote sales and offers through social media sites. People will look you up on Facebook if they know this is a good way to have access to discounts. Use social networks to engage your customers can learn more about who you are and give them a personal connection to your business.

Do a little research regarding social networking.There are many resources on the net that can help you.

Make sure that it is simple for people to subscribe to your bog. Do not put the ‘subscribe’ button where it will be hard to find. Put it in a place where people will look on your website.Remember that there are still people with slow Internet connections, so make sure the button loads easily.

Link your social media profile or blog to LinkedIn.People can advertise your blog for you if they post it on their site.

Make your titles and your headlines count. The headline should be so fascinating that visitors have no choice but to read the full post. A powerful headline can have a significant impact on the difference between being ignored and being noticed.

Try focusing your campaign on popular social media sites, focus on the most popular social media websites such as Twitter, Twitter and Facebook and learn from tutorial videos to enhance your profiles and engagement.

Be careful with the voice you use when advertising by using a social media channels.

Marketing in social media may be effective and fun if you have the right tips. Try different things and see which of the above tips work out for your business. Online marketing is amazingly effective, especially if you focus on the hot trends of today. Win with social media marketing and your business will succeed.

Creative Methods for Making Your Blog Content Better

Gary Scales   May 1, 2015   Comments Off on Creative Methods for Making Your Blog Content Better

As someone in Internet Marketing and blogging, your primary challenge is getting a person to stick around and subscribe to your blog. The primary goal of every day is to make your blog as sticky as possible so that a one time visitor can become a regular on your site. If you want to succeed and make more money, this is the best way to do it. The sad thing is that quite a large percentage of the bloggers out there, whether or not they are in business, usually fail in a big way here. So many things factor into this outcome but that doesn’t mean you can slack off; you need to be persistent if you want to figure out what’s what.

Backup Your BlogI am acquainted with someone who lost his entire, and huge, business website because he failed to do back-ups. These business owners usually have somewhere around eighty thousand visitors every month and then are forced to start over from the beginning. So that proves it; things go a little bit differently when you are going to back up blogs. The issue here, really, is which applications you are going to use to do your back up and which information is going to get backed up.

Most of the applications out there aren’t good for backing up an entire site. So you need to make sure that you find a way to back up things like your data tables on your server side and all of the information and content that you have added to your blog.

One of the biggest and most common decisions that new bloggers need to make is whether they want a paid or a free theme. For example, a free theme will almost always require a link in the footer back to the source. It’s pretty common for free themes to come with encrypted codes and you won’t know what those codes do. Only the theme developer understands what that code will do. Paid themes usually come without all of those little annoyances that are included with free themes. However you should protect yourself as much as possible and only buy a theme from a respected and credible source.

If you understand SEO, hopefully you will already know how valuable internal linking can be. You can boost your SEO score a little bit if you can do this properly (it helps to have enough content that it is actually effective). So this is another method for internal linking that you can test on specific pages and track the results. In the body of your post put some in-line links to other pages on the blog. Instead of putting the link outside of the content, like at the bottom of the page or in a side panel, you can create a link that has relevant anchor text within the post.

Anytime you come across new ideas for your blog, if it has merit for you then simply test it.

You do not have to implement it site wide, and a quick test will always give you useful information. To use one example, we’ve explored the idea of doing in-line linking to internal blog pages. The truth is that it can work very well but you still need to track the results. All you would do is use a tracking script like Analytics to see how many people click on it. Do that for a month or two and you’ll have more than enough data to figure out which direction you need to take next.

Building a Solid Foundation For Your First Online Business

Gary Scales   April 22, 2015   Comments Off on Building a Solid Foundation For Your First Online Business

There are so many things to consider when you start building your first web based business. It is no wonder that so many people fail at it because there is ample room for mistakes and frustration. But you have to get used to being in business even if that means working to get your first site live and promoted. You will make mistakes regardless of how much you learn and plan. The more you plan out your actions, however, the less likely it is that mistakes will occur and the less costly they’ll be. To make sure you don’t make that mistake check out the 20 week internet marketing newbie tips course.

StabilitySearch engine optimization is not hard, but you will need to have everything laid out in advance. Doing that the right way is really the only way, and that calls for site planning.

What some people do who have the money is they skip all that and hire it out. But SEO is not hard at all, and you can save a lot of money by learning it. Eventually you will come to understand that on-page SEO factors need to be implemented, and your off-page factors just refers to the backlinking process that is necessary in order to rank.

When publishing content on your site, you have to think of quality and not just quantity. There’s plenty of cheap content available on the internet, but this won’t be useful if you want people to like your site and recommend it to their friends. If you choose to create your own content, make it a point to perfect your writing skills as much as possible. If you want to get better at this, the best way is to keep practicing; it also helps to read a lot as well. You may want to find a good book or program that teaches these skills.

You may have noticed that almost all successful online marketers use email lists in their businesses. You should honestly ask yourself if your products or services can be marketed via a list. Mailing lists work better with some types of businesses than others, and you have to determine if this would be right for you. In case you don’t know if a list is right for you, or how to start one, a good source of information would be a marketing forum with many knowledgeable members. There are many places you can learn all about email lists if you decide that this would be a good tool for your business. You’ve no doubt seen opt-in forms on other people’s sites; when you start your list, you’ll want to put one of these on your own site.

We’ve looked at some of your alternatives when it comes to the always essential subject of content for your site. If you’re looking to build a long term business, you’re best bet is to stick to high quality, original content. Many bloggers and webmasters, on the other hand, do whatever they can to get lots of low priced content on their site, regardless of the quality. No one can make the decision for you, and every online marketer must figure out what kind of content they want to use.